Revenue projection is the most scrutinized part of any financial model. Build it month by month for Year 1, quarter by quarter for Years 2-3, and annually for Years 4-5. Always show your assumptions — investors care more about your thinking process than the exact numbers.
Key Takeaways
- Month-by-month for Y1, quarterly for Y2-3, annual for Y4-5.
- Show your assumptions — they matter more than the numbers.
- Sanity check: does bottoms-up match top-down?
- Build in ramp time for new sales reps.